our vision is to create a smokeless world with our revolutionary smoke and vape-free mood booster. we are pioneering a new category of oral products that elevates joy to unparalleled heights through rapid mood delivery and an unparalleled taste experience.

headquartered in germany, we are a strong network of committed people from the consumer industry, incorporating leading science, designers, technicians, marketeers and flavour experts who have a proven track record in establishing trends long before others do. we love passion and success and we strive to turn existing things on their head and think new.